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Bruce Bendinger The Copy Workshop Workbook Download [PDF]


The Copy Workshop Workbook
Title : The Copy Workshop Workbook
Author : Bruce Bendinger
Publisher : The Copy Workshop
Category : Marketing & Sales
Release : April 11, 2013
File type : PDF, ePub, eBook
File : The Copy Workshop Workbook-Bruce Bendinger.pdf
Last Checked : 15 minutes ago

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An interactive introduction to advertising and advertising copywriting. This is an updated version of what has been a leading book on the topic. It is the first of four volumes, covering the development of advertising and many of the people – primarily copywriters – who made it happen.


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